OUR MISSION

& VISION

OUR MISSION, VISION AND VALUES

Our Mission

To become the UAE’s favorite printing company by providing the best prices in the region & a great customer experience in every project we undertake

Our Vision

  • To use innovation & technology to bring down prices and production turnaround time in the press
  • To become a global print house with offices across the world that uses cutting-edge print technology to create value for our customers and to ensure customer satisfaction with high-quality printed products and on-time service.

Our Values

Having been in operation for more than 35 years, we take pride in servicing a broad range of printing services to our customers across the region.

  • Putting People First – To value all people whether client, employee or supplier and treat everyone fairly and with respect.
  • Working with Integrity – To work with trust, transparency, and honesty with our customers, employees suppliers, and within our community.
  • Exceptional Customer Service – To prioritize customer expectations by understanding their needs & challenges. To be a good listener and offer the best possible solutions and exceed customer expectation
  • Standard of Excellence – To have attention to detail as our benchmark and to pursue a standard of excellence that makes customers coming back to us for future print orders
  • Embracing Change – To see every change in the print industry as an opportunity to adapt & improve ourselves in order to be different from other print shops in the region
  • Knowledge Enhancement – To conduct regular training of employees as it helps our team to be knowledgeable about the latest print industry techniques and innovations in the market
  • Teamwork – Create a work culture that inspires creativity and hire people who can complement and enhance the skill set of the printshop.

Our Guiding Principles

Everything we do is to give you a great customer experience. From the production staff who creates high-quality print projects to the client servicing team who knows exactly what you expect from your print projects – we prioritize your expectations and we strive to meet them. To provide superior quality printing service in Dubai that: CUSTOMERS recommend us to their clients and suppliers , EMPLOYEES are proud to work with us, and INVESTORS find us as a great investment opportunity.