A successful promotional strategy makes use of all marketing channels and functions best when businesses effectively harness the power of print and digital advertising. Finding the ideal balance between the two by utilizing the advantages of print items and also utilizing the power that digital media has to offer is crucial to drawing in your target audience and getting them involved with your brand.
These days, including QR codes on different print products as part of your promotional activity is one of the best ways to get the most out of both digital and print promotional activities. Including a QR code on various things like envelopes, business cards, brochures, and other similar things has been reported as very useful. Adding printing to your products is a practical method of showing off more information than is immediately apparent, and with QR codes, you can add a lot of information to a small area of paper.
Do read our blog titled “Are Letterheads Dead in 2024? The Answer Might Surprise You (Dubai Edition).”
Let Us First See What is a QR Code.
QR codes are little square-shaped pixelated dots that are shown both vertically and horizontally and provide a link to the information you are looking for. Since they can be rapidly scanned by smartphones or other suitable devices, they can easily convey a variety of information. Numerous industries, including business, real estate, automotive, politics, healthcare, and many more, can greatly profit from printing QR codes on different print products.
Using QR codes, you can share your website, landing page, social media account link, and many more virtual addresses easily. Let us now take a step further and see three print goods that are ideal for printing QR codes and which you must get for your business;
Related Read: Custom Envelope Printing Dubai: How Much Information Can You Include?
1. Business Cards
While deciding on the final elements for their business cards, people are never sure what should be added or removed. What should you do when every contact detail appears to be required? Since presenting contact information for your business or personally is so important on these print products, why not include a QR code to help you offer potential clients and consumers even more information than what can fit on the tiny card? By opting for custom printing in Dubai, you may provide clients with access to a variety of information by including a QR code for printing on business cards, including:
- Contact Details
For adding details of how to get in touch with you, instead of providing a direct phone number, email ID, message ID, or map to your store or office, you can compile all this information on a QR code and then get it printed in the form of a QR code with your business card printing in Dubai. Additionally, add links to your website, social media accounts, and other information so that customers can quickly and easily find out more about your business.
- Work portfolio
Another thing that can be included on your business cards in Dubai by way of QR code printing is your work portfolio if you are an artist or a professional. Point them in the direction of websites with product and service details, trade show materials, video marketing, and even a QR code for real estate to view current and previously sold homes.
- Virtual Card
Using QR code printing is the most convenient approach to getting your contact details onto your prospect’s phone instantly. Add a digital vCard to your phone using this scannable utility to help others save your contact information instead of needing to be manually typed out. If you don’t know how to do this, visit a reputable Dubai printing shop like OPPS PRINT and ask for assistance. Our hospitable team will be happy to help you.
2. Postcards
Standard postcards are an affordable and effective way to reach a large audience. By adding a QR code to your printing in Dubai, you can increase the efficiency of this print product even further. Postcards are compact communication pieces, so using these easy-to-use, scannable codes to create a teaser for your business, goods, services, or offers that connect to a more comprehensive website about the same is a great idea. The best use for them is to share information about membership packages. Provide clients with postcards in the form of membership cards so they may quickly access and activate the membership page by scanning their QR code. They can utilize these wonderful print products for a very long time!
Also, read about the Seven Essential Elements to Put on the Front and Back of Your Custom Business Card in Dubai.
3. Printed Labels
By including QR codes on your custom labels, you can point consumers to a variety of online resources, including text, photos, websites, payment gateways, social media, and more. It offers businesses a fresh and innovative approach to incorporating eye-catching designs, making efficient use of available space, and obtaining more customized possibilities when printing labels. They work well for many other things as well. Visit a printing press in Dubai near you to get custom-printed labels for your packaging requirements and include a QR code on them. Adding a QR code without repeatedly printing your details is made easy by using print labels for packing and logistics.
Conclusion
These are the top three products that OPPS PRINT recommend you use them for QR code printing. You can visit us and explore other options which will be ideal for QR code printing.